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The Chinese Domain Name Scam

January 7th, 2008 by Vishen Lakhiani Read more about Articles

A num­ber of our clients have received email like this from a domain reg­is­trar in China. Here is the exact email a client received. (we changed their actual domain name to the fic­ti­tious name plax­o­labs to pro­tect their privacy)

Dear CEO,

We are the domain name reg­is­tra­tion orga­ni­za­tion in Asia, which mainly deal with inter­na­tional company’s in Asia. We have some­thing impor­tant need to con­firm with your company.

On the Jan 3, 2008, we received an appli­ca­tion for­mally. One com­pany named ” Heng­Tong Inter­na­tional Hold­ings Ltd” wanted to reg­is­ter following

Domain names:

PlaxoLabs.cc
PlaxoLabs.com.hk
PlaxoLabs.com.tw
PlaxoLabs.hk
PlaxoLabs.mobi
PlaxoLabs.net.cn
PlaxoLabs.org.cn
PlaxoLabs.tw

Inter­net brand keyword:

PlaxoLabs

through our body.

After our ini­tial exam­i­na­tion, we found that the key­words and domain names applied for reg­is­tra­tion are as same as your company’s name and trade­mark. These days we are deal­ing with it. If you do not know this com­pany, we doubt that they have other aims to buy these domain names. Now we have not fin­ished the reg­is­tra­tion of Heng­Tong com­pany yet, in order to deal with this issue bet­ter, Please con­tact us by tele­phone or email as soon as possible.

Best Regards,
Mars.zhou

Wow — what utter crock. What what I loved about this scam email is how hon­est it all sounds. You almost want to thank Mr Mars Zhou for being so dili­gent and bring­ing this to your attention.

The scam­mers behind this are using two of the great­est mar­ket­ing tricks in the book.

The first is the “lik­a­bil­ity” trig­ger that Cial­d­ina writes about in his book “Influ­ence”. They make you almost like them by appear­ing to be nice, dili­gent and on your side.

The next is the scarcity trig­ger, also cov­ered by Cial­dini in “Influ­ence”. You may never have con­sid­ered reg­is­ter­ing your domain in China, but when you find that some­one else is about to grab your pre­cious name and it won’t be avail­able any­more, you sud­denly develop an irra­tional urge to buy this name.

More on these scams:

Thread on Google Groups

Thread on Search Engine Forums

Last 5 posts by

About the Author

Vishen Lakhiani Vishen is a co-founder of MindValley. Before MindValley, he was an exec in Silicon Valley and New York for several internet and technology firms. He turned bedroom entrepreneur at 27 and by the time he was 31 had founded 6 web businesses and never had to work a conventional job again.

Check out other posts by Vishen Lakhiani

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13 Responses to “The Chinese Domain Name Scam”

  1. jack

    Write them back and tell them you want to reg­is­ter:
    plaxowantschinatoleavetibet.hk

    See how much pos­i­tive feed­back you’re going to get on that puppy :)

  2. John H.Scam

    Your cor­rect response is to report this imme­di­ately to the CNNIC by email­ing the cor­re­spon­dence with your sus­pi­cions to service@cnnic.cn.
    The CNNIC is the China Inter­net Net­work Infor­ma­tion Cen­tre which reg­u­lates domain names in China. Visit them at http://www.cnnic.cn/en/index/index.htm — all the rules and reg­u­la­tions for China Domain Names are spelt out here, and you can email them direct from the site. They are not amused by this,and will likely take action.

  3. Shanghai Web Hosting

    Thanks for shar­ing. A sim­i­lar scam scheme is cov­ered in this blog post:
    http://blog.sinohosting.net/beware-of-chinese-domain-names-fraud/

  4. Deepweb » Blog Archive » Beware the Chinese Domain Name Scams

    […] doing some research here, here and here I have con­firmed my ini­tial belief that these are just emails to scare busi­ness owners […]

  5. Baidu SEO

    It is cov­ered here as well:
    http://blog.sinohosting.net/beware-of-chinese-domain-names-fraud/

  6. TeckHead

    LOL–In China I think they kill peo­ple for stuff like this. I saw an arti­cle writ­ten up about four other scams deal­ing with domain names on this site:
    http://www.buildasitebookmarks.com/DNS_scams.html. Check it out all you domain name own­ers. Ok–l8r..

  7. The Invent Blog® » Chinese Domain Name Scams :: The Patent Blog of Stephen M. Nipper

    […] http://blog.mindvalleylabs.com/the-chinese-domain-name-scam/333/ […]

  8. ondamaris» in eigener Sache » chinamaris? - domain scam à la China

    […] zu finden, dass der­ar­tige Mails ger­ade wieder ver­mehrt auftreten (yet another scam …), und diverse Blog­ger berichten aktuell, auch mit Auflis­tung identifizierter […]

  9. Ginger Nut

    There is another scam from a Chi­nese com­pany called Globaldns.org.cn. I have reported them to the CNNIC as John H. Scam suggested.

  10. Netfleet

    Thanks for the info — don’t for­get to post about the Aus­tralian domain name indus­try — it’s really start­ing to take off… Thanks again

  11. Stewart Engelman DNI Services

    Hello,

    Appa­rantly, there are more than one of these scams going around (I’ve seen oth­ers talked about in other threads). It’s really sad, because in all prob­a­bil­ity, nobody is actu­ally look­ing for the domains stated, and what you pay to the let­ter writer prob­a­bly gets you noth­ing (i.e., they are prob­a­bly not even really registrars).

  12. Stewart Engelman DNI Services

    Although I am not a lawyer, and am only speak­ing through the lens of a “com­mon man,” I think the real issue here is dis­clo­sure. There does not appear to be any­thing per se ille­gal about the activ­i­ties you cited Legal­Zoom as par­tic­i­pat­ing in, as long as the buyer is aware of the costs and poten­tial risks, and can read this infor­ma­tion with­out a mag­ni­fy­ing glass.

    An excep­tion to the above would be the pro­vi­sion of paper forms, which are iden­ti­cal to those avail­able for free from other sources (such as gov­ern­ment agen­cies). In such case, this may amount to sub­stan­tive fraud, as the buyer is pay­ing for what he mis­tak­enly thinks is a value added ser­vice. But the added fees for elec­tronic fil­ing ser­vices can­not be viewed in this light, as Legal­Zoom is actu­ally per­form­ing some work (fill­ing out the online form for the customer).

  13. John W

    I am so glad I was able to con­firm this scam. We received emails very sim­i­lar to the sam­ple above. The inter­est­ing thing is that the email showed up within 36 hours of of research project we did for a client to look into import­ing wines into China. The emails were very com­pelling but I didn’t fall for it. My only con­cern was their com­ment about reg­is­ter­ing Inter­net Key­words. I did spend some time research­ing this and call­ing my ISP to bet­ter under­stand this. It appears that Key­word Reg­is­tra­tion is big in China and not in the US.

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