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SEO Illustration: Importance of Keyword Clustering">Powerful SEO Illustration: Importance of Keyword Clustering

May 16th, 2007 by Mike Reining Read more about SEO

Today I came across a very pow­er­ful pic­ture that explains a very pow­er­ful and impor­tant SEO principle. 

The pic­ture says it all:

How impor­tant is this?  Extremly impor­tant!  It is very hard to  win for very com­pet­i­tive key­words and try­ing to win for one key­word is almost impos­si­ble, espe­cially if that key­word phrase is com­pet­i­tive.  How­ever, once you start to become an author­ity site on a par­tic­u­lar topic with lots of sup­port­ing con­tent, it can become very easy over time.  

You will see that we use this same prin­ci­ple on this blog where we con­sis­tently get a top posi­tion for key­words such as:

Google AdWords Blog
Google AdWords Expert
Google AdWords Trick
Mas­ter­ing Google AdWords
etc…

Source: Thanks to SearchEngineLand for sur­fac­ing this and thanks to Elliance for devel­op­ing this excel­lent graphic. 

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About the Author

Mike Reining Prior to MindValley Media, Mike was the Head of New Ventures Strategy at eBay where he conceived of the strategies that led to the investment in Craigslist, the launch of Kijiji.com and the acquisition of Skype. Mike has an MBA from Stanford and previously worked for the Boston Consulting Group. He is also a certified Google AdWords Professional.

Check out other posts by Mike Reining

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2 Responses to “Powerful SEO Illustration: Importance of Keyword Clustering”

  1. Carrie

    I am adding this page to my book­marks. I look for­ward to future arti­cles. TY

  2. Flywheel aka Ortonom

    Com­mon sense prevails!

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