Conquer the Web

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Google AdWords Tips | Need More Data on Headlines and Sub-Headlines?

December 17th, 2007 by Mike W. Read more about Google AdWords Tips

If you're still questioning our riffs about headline and sub-headline writing, take a look at this:

CTR---Huge-variance-6

2 words.

87% difference.

Convinced yet?

Learn how to write them in our AdWords System Exposed Guide.

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About the Author

Mike W. Mike is an internet marketer at MindValley responsible for running marketing tests, designing product launches, and leading an eCommerce project.

Check out other posts by Mike W.

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One Response to “Google AdWords Tips | Need More Data on Headlines and Sub-Headlines?”

  1. alex

    it appears that one add had quite a few more impressions. is it possible that someone left the "optimize ads" setting on, thus giving the ad with an early lead an unfair advantage ?

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