Conquer the Web

We Test, Synthesize and Share the Latest Internet Marketing Tactics and Strategies to Help You Better Run Your Online Business

Archive for June, 2008

Live From JV Alert: Does Your Copy Follow This Proven Sequence?

Friday, June 6th, 2008 Read more about Copywriting

I am currently up in Philadelphia at JV Alert, and I am having a terrific time. Ken McArthur has really put together a tremendous event and I will be sharing some of my key learning’s and insights from this seminar.
One of my favorite sessions of the day was an open Q&A panel with 10 [...]

7 Quick n’ Easy Steps to Create Videos That Impress

Thursday, June 5th, 2008 Read more about Conversion Rate, Site Design, Traffic Tactics, Using Audio

We’re adding a lot of video to our websites now. We all know (based on what every guru I’ve studied says), that videos can sometimes dramatically boost conversion rates on sales copy, websites and/or landing pages.
Carlos Garcia, for example, created a report that showed how adding a video to one of his websites and [...]

Sell Anything to Anyone Using Market Data & Bad News - Secret Sales Strategies from Chet Holmes

Monday, June 2nd, 2008 Read more about Conversion Rate, Make Money, Upselling Techniques

Chet Holmes gave a ‘summary presentation’ of his book, and I’ll jump through a few of his points. To me, however, the most telling piece of advice he gave was this:
To sell anything to anyone, don’t sell your product

Now, that is counter-intuitive because if most people were to sell a pen, the first word out [...]