MindValley Labs Internet Marketing Blog

When you have really good posts on your blog, it prob­a­bly both­ers you when you don’t get as much feed­back as you’d hoped. Some­times, there are no com­ments at all when what you really want is to feel appre­ci­ated buy your read­ers. I’ve iden­ti­fied seven ways to increase the com­ments you receive on your […]

Email mar­ket­ing plays a very big role in what we do; it con­tributes sig­nif­i­cantly to our rev­enue and prof­its. Despite that, I’ve real­ized that no one really talks about email copy­writ­ing. The few peo­ple who do are Frank Kern, Yanik Sil­ver, maybe some of the mate­r­ial con­tained in many email swipe files, but given its […]

Get­ting atten­tion means you are speak­ing to prospects’ needs, to their wants and desires, and to their present and cur­rent frame of mind.
Often, what is at the top of their minds is cov­ered in news media. I learned this from Paul Har­tun­ian:
First, you go to USA Today.com, espe­cially if most of your tar­get audience […]

                      
As mar­keters, we always talk about the unique sell­ing propo­si­tion. What ben­e­fits and fea­tures make my prod­uct so unique that it stands out in the mar­ket­place?
How­ever, the mar­ket has become sat­u­rated. Today, the USP has become almost mean­ing­less.
How many prod­ucts out there have the same fea­tures? Let’s take for exam­ple, shoes. From Nike, […]

I was doing research today on blog mar­ket­ing and wanted to share a few of the qual­ity links I came upon. The obvi­ous win­ner here is Dosh Dosh; the amount of qual­ity con­tent on that site is amaz­ing. My only gripe is that the date of pub­li­ca­tion is never obvi­ous.
With that, if you are […]

John Reese is invit­ing you to become his friend. Jack Humphrey thinks it’s a great idea.
It’s a nice mar­ket­ing stunt, and I’m sure John has a well thought-out plan for the likely 5000 peo­ple who add him, but that’s all it is: a stunt. The long term value is not pend­ing for most of us (John […]

I was going through Mass Con­trol over the week­end, nerd that I am, and I came across some­thing Frank Kern called the Death Grip Method. Frank Kern says that this is the most valu­able thing you can learn from Mass Con­trol. In that $2,000 course, this is the mil­lion dol­lar for­mula. It is specif­i­cally applied […]

I just noticed this (The “Los Ange­les” line). Any­body seen it before?

I’d be curi­ous to know what the story is behind it and what sort of con­ver­sion impli­ca­tions it has.