Conquer the Web

We Test, Synthesize and Share the Latest Internet Marketing Tactics and Strategies to Help You Better Run Your Online Business

Archive for February, 2008

Case Study: We Test Out Frank Kern’s Mass Control Marketing on 200K People

Sunday, February 10th, 2008 Read more about Email Marketing

Frank Kern’s Mass Control marketing was one of the best product launchs I’ve seen in Internet Marketing history. His videos were brilliant but can the idea of “building a relationship with your list” really be that big a profit multiplier?
Our lab put the idea to the test and here’s the result. Now this is not [...]

Blog Marketing: Monetize The Comments On Your Blog

Friday, February 8th, 2008 Read more about Creating Trust Online, Online Community

I stumbled upon Ramit Sethi’s blog IWillTeachYouToBeRich.com. Ramit is the the co-founder & VP of Marketing for PBwiki, a wiki startup in Silicon Valley and he blogs about personal finance.
Ramit runs a great blog with some excellent content and a wicked sense of humor. But I was most impressed with a little conversion trick he’s [...]

The Innovation Trap

Sunday, February 3rd, 2008 Read more about Articles

One of the biggest traps that stops many entrepreneurs from being successful is what I would like to call “the innovation trap.”
What is the innovation trap?
The innovation trap is that many people sit waiting around for the big idea to hit them.  They are wondering and waiting for the “Eureka” moment to arrive. 
People want [...]

A New Way to Think about Social Proof

Friday, February 1st, 2008 Read more about Creating Trust Online, Online Community

I was just reading one of the free ebooks from Jeff Walker’s Product Launch Formula. It’s about building and using social proof in your sales efforts.
This probably isn’t new to most of you, but one idea stuck out.
What if you’re new to the market or launching a new product and don’t yet have testimonials (the [...]