MindValleyLabs Internet Marketing Blog

Frank Kern discussed the concept of the “Customer Avatar” on Day 2 of the Strategic Profits Event in Orlando.
So What’s a Customer Avatar? In this video I explain this concept and talk about a major screw up we made by sending out an email recently without understanding the “Customer Avatar” Concept.
Watch the Video Below…

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It’s Day 1 at the conference as I write this.
I arrived a little late due to my plane troubles. But was just able to catch the last 30 minutes of Mike Filsaime’s session.
Here’s the thing I like about Mike. You can walk in just as he’s wrapping up and still find enough juicy nuggets of […]

I’m writing this post from Orlando, Florida.
Or specifically, DisneyWorld. I’m surrounded by kids wearing mickey mouse hats, really happy toddlers, really tired parents and a bunch of Internet Marketers.
I’ll be blogging daily to share a key idea or insight I gained from each day here.

But I barely made it here.
My flight from Manchester ran […]

Following this thought on social proof, I’ve been pondering it further and came up with a micro guide that may just change the way you think about the topic.
First off, let me get this off my chest: there’s more to social proof that just testimonials!
Ok, now, here’s a little illumination before we get down and […]

Here is another Google Adwords secret tip on making words more powerful.
You can make the headline of your ad more inviting by making it appear as if your product or service does the work for the customer. Here is an example: “Develop web banners in minutes” vs. “Develops web banners in minutes.” The only change […]