Google AdWords Tips | CTR isn’t everything!
Friday, December 28th, 2007 Read more about Google AdWords TipsNever let anyone tell you click-thru rate is the be-all end-all of AdWords analysis. Smile and notify them that they’re not seeing the entire picture.
Clicks are great, but if your traffic doesn’t perform your most wanted response (MWR), then you just lost money. I know of few marketers who want to pay Google to give […]

Mike Reining
Vishen Lakhiani