Conquer the Web

We Test, Synthesize and Share the Latest Internet Marketing Tactics and Strategies to Help You Better Run Your Online Business

Archive for November, 2007

Roger Hall Releases AdWords Ad Generator Tool

Tuesday, November 13th, 2007 Read more about Google AdWords

Automatically generate ads with proven formulas using this tool.
Roger Hall has recently released an ad generator tool that will automatically generate headlines and copy for your AdWords ads based on several inputs. You input your product and domain and within seconds you’re looking at a bunch of ready-to-go ads to paste into your AdWords account [...]

Get a Great Ad Position in PPC Right from the Start

Monday, November 12th, 2007 Read more about Articles, Google AdWords

Initial PPC Ad Positions are critical to your overall success.
What positions do your ads usually take in PPC?
When you launch a website or just begin advertising a product, one of the most important things you should consider is the PPC position of your ad.
Before you get started, you have to understand Google’s standpoint on this. [...]

Google AdWords Tips | Let Your Customers Finish the Story.

Friday, November 9th, 2007 Read more about Google AdWords Tips

Learn one small tweak that boosted CTR by 100%
This 2 minute tweak could dramatically improve your CTR!
When you place an ad on AdWords, what you’re actually doing is sharing the first few sentences of Your Story with the customer. Your ad is the very first impression they’ll have of you, meaning it determines the tone [...]

Some People Write Headlines. Others Write GREAT Headlines. Which are you?

Thursday, November 8th, 2007 Read more about Articles, Headlines

Master the Secrets to Achieving Headline Greatness.
The Difference Between Good and Great Headlines.
On the average, 5 times as many people read the headlines as read the body copy. It follows that unless your headline sells your product, you have wasted 90% of your money.
~ David Ogilvy, World famous advertising executive and best-selling author.
Imagine staring at [...]

Google AdWords Tips | General vs Specific Description

Monday, November 5th, 2007 Read more about Google AdWords Tips

Learn what produced a massive 300% boost in conversions.
Today we’re sharing a tip that created a huge boost in conversions for us. Occasionally in your testing you might want to try a significantly different ad, just to see if your current winner is headed in the right direction.
This is exactly what we did. And [...]