Conquer the Web

We Test, Synthesize and Share the Latest Internet Marketing Tactics and Strategies to Help You Better Run Your Online Business

Archive for July, 2007

Is Fraud Rampant on Google’s Content Ad Network? Shocking Results and What You Need to Do to Protect Yourself

Wednesday, July 25th, 2007 Read more about Google AdWords

I have to admit that I am both baffled and shocked by the data I am going to share with you.  On June 1st, 2007 Google started to roll out their "Placement Reports" that give every AdWords advertiser an inside look into Google's content ad network. 
With Google's new Placement Report you can take a [...]

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How to Use Google’s Placement Report and Site Exclusion to Cut Your Customer Acquisition Costs by 20%

Monday, July 23rd, 2007 Read more about Google AdWords

If you have not started to drill into your Google content ads, now is the time.  Why?  Because if you are buying ads on Google's content network, then I can pretty much assure you that you are burning a hole in your pocket if you have not started to use Google's Placement Report to identify [...]

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