MindValley Labs Internet Marketing Blog

There is an old saying in online marketing:
“Customers don’t like to be sold.”
As a result, it is worth testing whether and what “benefit” words will actually benefit or hurt the performance of your Google AdWords ads. A simple word such as “easily” might have a significant positive or negative impact on the click-through-rate and [...]

As a regular reader of this blog, you know by now my passion for testing small things that can have a big impact on the click-through-rate and ROI of my Google AdWords campaigns. I love doing this for a few reasons.
1) I know that most of our competitors are too lazy to bother
2) I [...]

If you’re into marketing you probably know that Jay Abraham is considered to be the World’s #1 Marketing Guru. He’s also the single most successful business consultant in the world today.
I recently spent $5000 to attend one of his seminars. On the left is a picture of me with Jay - I’m [...]

Check out the following test and see how we boosted the click-through-rate of our Google AdWords ad by 42% by not capitalizing the word “to.” If you are a regular reader of this blog, you will have discovered by now that I am a big believer in testing and that there is no test [...]

Nila, a real-estate broker from North Carolina asked the following questions:
After I bought your book, how much a month should I spend to make this work? If I only have a budget of $250.00/mo, is this system going to work for me?
One for the beauties of starting an ecommerce business is that [...]