Conquer the Web

We Test, Synthesize and Share the Latest Internet Marketing Tactics and Strategies to Help You Better Run Your Online Business

Archive for August, 2006

Google AdWords Tip: How to Double Your Click-Through-Rate in 15 Minutes

Tuesday, August 29th, 2006 Read more about Articles, Google AdWords, Google AdWords Tips, Pay per click advertising

There is a very simple formula to rapidly boost the performance of any Google campaign. We have used this over and over and over again to keep improving our Google AdWords campaigns. If you follow these steps, I can guarantee you that you will soon see equally amazing results as we do all [...]

Google AdWords Secret: Speak Plain English To Boost Your Click-Through-Rate

Wednesday, August 23rd, 2006 Read more about Articles, Google AdWords, Google AdWords Tips, Pay per click advertising

Here is a Google AdWords Secret that you might have missed. Instead of trying to be very descriptive or list lots of features and benefits, sometimes just speaking in plain English might do the trick!
While this AdWords Secret might seem too simple, I would strongly encourage you to give it a try. Here [...]

Google AdWords Tip: Did You Know That You Could Boost Your CTR by 90% With This Phrase?

Tuesday, August 22nd, 2006 Read more about Articles, Google AdWords, Google AdWords Tips, Pay per click advertising

We have recently been testing one new phrase that gives us consistently a huge boost in the click-through-rate of our Google Ads. The magic phrase is the same phrase that we have used in the title of this post. We have found that it works across many of our Google campaigns across a [...]

Google AdWords Tip: Mimic a Universal Call-to-Action and Boost Your CTR by 100%

Sunday, August 20th, 2006 Read more about Articles, Google AdWords, Pay per click advertising

There is a reason why Google bans advertisers from adding universal “call-to-action” phrases such as “Click-Here.” They work! So, how can you still take advantage of this? Very simple, find some way to get close to a “call-to-action” without actually using one of Google’s banned phrases.
Here is one example / successful test [...]

Google AdWords Tip: When Less is More

Thursday, August 17th, 2006 Read more about Google AdWords, Pay per click advertising

Most Google AdWords Advertisers always think of cramming as much text as possible into their AdWords ads. After all, if you can add 35 characters per line, then why not getting the most out of your space?
Well, here is a Google AdWords tip for you: Less can truly be more!
The next time you [...]