MindValley Labs Internet Marketing Blog

Lately, we’ve been pretty busy behind the scenes work­ing on putting together some­thing new and rev­o­lu­tion­ary.
I’ve already unveiled a great deal of this stuff at an exclu­sive, pri­vate event. How­ever, some of the basic tricks were already pub­lished here in this blog.
In this post, you’ll find a list of those use­ful tricks com­piled for your easy […]

Who knew that such a tiny, lit­tle addi­tion — a small image to be pre­cise — can have such a sig­nif­i­cant impact on sales?
Well, we cer­tainly didn’t expect it, and that just goes to show the impor­tance of split test­ing even the small­est tweaks.
Here is what we did.
One of our biggest web­sites is www.SilvaLifeSystem.com and below is […]

Have you ever won­dered what impact the lan­guage on your order but­ton could have on the con­ver­sion rate of your site?
We did and we were shocked to find out what a huge impact such a tiny change could make to the con­ver­sion rate of our site.
Well, since we believe in con­tin­u­ously test­ing just about every­thing, we went […]

We just posted a free case-study video show­ing exactly how we helped a client score 150% more traf­fic and 133% more con­ver­sions.
It’s almost exactly 16 min­utes and depicts exactly what this entre­pre­neur did to her crazy niche site… which is “EMF Pro­tec­tion Equip­ment.” You’ll see “before” and “after” pics as well as hear from the […]

We’ve been pour­ing through all the blogs, prod­uct releases, news­groups and trends in the Inter­net Mar­ket­ing world and build­ing a queue of hot new ideas to test.
Here are some of the Ideas We’ll be break­ing Test­ing and Shar­ing Results Of
Face­book Adver­tis­ing
How effec­tive are CTRs on Face­book? Do clicks con­vert to leads or sales? We’ll be testing […]

I was Googling to find the com­pany “AIESEC Michi­gan”, a recruit­ing firm in Ann Arbor.
Their offi­cial site is AiesecMichigan.com
But here is what Google shows:

Take a look at the last link on that page. Yup that’s the site they want to draw traffic to.

SKIP?
Not only is their flash web­site killing their search engine rank­ings (How is Google […]

I was lis­ten­ing to one of Yanik Silver’s CDs from his excel­lent copy­writ­ing course today and came across this inter­est­ing nugget.
A lot of peo­ple still don’t under­stand that long copy tends to usu­ally out­per­form short copy. They rea­son that long copy usu­ally turns peo­ple off.
This is true. In the study quoted in Yanik’s course, the majority […]

This is a short tip but a pow­er­ful one.
Let’s say you’re sell­ing a 300 page on Mex­i­can Cook­book on your site. It con­tains a vari­ety of recipes from begin­ner to advanced. You’re sell­ing this cook­book for $30.
Here’s what you can do to imme­di­ately boost your prof­its.
Split Your Prod­uct in Two
Take that book and divide it into two books.
Mexican […]

Every web site we build is opti­mized for 6 crit­i­cal psy­cho­log­i­cal trig­gers.
Use these trig­gers to inspire vis­i­tors to become leads and leads to become cus­tomers.
Note: With this power comes great respon­si­bil­ity.
It’s the hol­i­days, so we thought we’d share some of our strongest strate­gies with you.
There’s a $474,500,000,000+ hol­i­day pie to be split over the next 35 […]

There is an inter­est­ing dis­cus­sion that we have been fol­low­ing and par­tic­i­pat­ing in regard­ing con­sumer choice.  There are two parts to this equa­tion:
First, we have been liv­ing in an age where choice is explod­ing and the Inter­net fur­ther accel­er­ated this trend.  That is why one of the top books on this topic is called: “The […]