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Archive for the ‘Shipping Products’ Category

How Centerpointe’s Customer Delight Marketing Makes Them Millions

Wednesday, April 30th, 2008 Read more about Creating Trust Online, Make Money, Shipping Products

My question to Brad Antin, because Centerpointe’s results are absolutely amazing, was –how do they get there? How do you get a lot of back end sales?
Brad Antin gave me 2 key insights. First, he told me: CUSTOMER DELIGHT.
Customer Delight
If people are raving about you, they’ll buy from you again.
The equation is that simple. And, [...]