MindValley Labs Internet Marketing Blog

I was lis­ten­ing to an inter­view with Bill Har­ris from Cen­ter­pointe.
Here’s some­thing quite astound­ing to most mar­keters.
Centerpointe.com is a site that sells relax­ation audios.
The prod­uct sells for $179 plus ship­ping.
Yet…every sale of that $179 prod­uct will bring Bill Har­ris an addi­tional $800 in rev­enue over the long run.
How?
Well, each cus­tomer that buys his prod­uct will come […]

Learn Pay Per Click Mar­ket­ing
What is the Sin­gle Best Pay Per Click Mar­ket­ing Course Money Can Buy?
You know, for the most part our blog here at Mind­Val­ley Labs is very non-commercial.  That is because we have a huge pas­sion for shar­ing our pay per click mar­ket­ing expe­ri­ences with our read­ers. 
We sim­ply love what we do […]

Do you want to go to a Pay Per Click Sem­i­nar?
Is it really worth pay­ing a lot of money to attend a Pay Per Click Sem­i­nar?
Today I received an email from a client ask­ing me if I could rec­om­mend an excel­lent Pay Per Click Sem­i­nar to him and I sadly I could not. 
While there are […]

How to Make Money From Pay Per Click
Advice on Mak­ing Money With Pay Per Click Adver­tis­ing
1) Do not view Pay Per Click as an easy way to make money.
I can­not tell you how many times new online mar­keters have told me that they heard of pay per click adver­tis­ing with Google AdWords and that their plan to […]

What is the Best PPC CTR?
The Best PPC CTR Depends on What You are Look­ing At
New Google AdWords users often won­der if the click-through-rate on their ads is good and what the best PPC CTR is that one can get.  The best ppc CTR we have ever achieved on a sin­gle ad in Google is between 20 to 50%! 
However, […]

One of the sin­gle most fre­quently asked ques­tions that we get from new Google AdWords adver­tis­ers is the fol­low­ing:
Where is the traf­fic?
Every­body knows that Google gets ton’s of traf­fic so why is it that lots of new Google AdWords adver­tis­ers fail?
We did a rad­i­cal test last week to get to the bot­tom of what is going on.
We […]

The Secret Behind Opti­mized Key­word Mar­ket­ing
Why Do Most AdWords Adver­tis­ers Get Opti­mized Key­word Mar­ket­ing Com­pletely Wrong?
To answer this ques­tion, you first have to know what Opti­mized Key­word Mar­ket­ing means:
“Opti­mized Key­word Mar­ket­ing means that your ads will show up for all rel­e­vant key­words and ONLY the rel­e­vant keywords.”

The rea­son why so many Google AdWords Adver­tis­ers get Opti­mized Key­word Mar­ket­ing wrong […]

How to start mas­ter­ing Google AdWords
Every online mar­keter wants know how to start mas­ter­ing Google AdWords.  How­ever, very few actu­ally know what it takes.  We have been mas­ter­ing Google AdWords for a long time and have iden­ti­fied two key secrets that we are about to share.
Once you know these secrets, you too can start mas­ter­ing Google […]

Prod­uct Review for: The Defin­i­tive Guide to Google AdWords
We just launched our pri­vate Inter­net Mar­ket­ing forum and one of the top ques­tions that we see is how to get started with Inter­net Mar­ket­ing and in par­tic­u­lar with Google AdWords. So, I wanted to write a review on The Defin­i­tive Guide to Google AdWords by […]

In one of our recent posts we had an active dis­cus­sion on whether it is bet­ter to opti­mize your click-through-rate (CTR) or your con­ver­sion rate (ROI).  I would say that the answer is nei­ther or both depend­ing on how you look at it.
How can I say that?
First of all, it goes with­out say­ing that you should NOT […]