Conquer the Web

We Test, Synthesize and Share the Latest Internet Marketing Tactics and Strategies to Help You Better Run Your Online Business

Archive for the ‘Make Money’ Category

How to Instantly Generate Big Ideas That Will Explode Your Business — the Billion Dollar Secrets I Stole from my Previous Employer

Monday, May 12th, 2008 Read more about Branding and Positioning, Entrepreneurship, Make Money

I learnt many things from advertising, including how to instantly and rapidly generate big ideas to explode your income. I’ll begin by tackling the definition.
What is a Big Idea?
A big idea especially as relevant to our industry involves combining the "knew" and the "new".
‘New’ is something totally unrelated to the industry and ‘knew’ is [...]

Start Building Your Business on the Right Attitude

Saturday, May 10th, 2008 Read more about Creating Trust Online, Entrepreneurship, Make Money, Online Community

In my last few posts, I’ve shared various things I’ve learned, and the several insights that Brad Antin of Centerpointe shared with me.
You might be wondering how Brad Antin and I ended up talking business.
Did I walk up to him and say, "Hi, I’m Mike, I actually plan to be your biggest competitor, [...]

Is Offline Follow-Up The Key to World Class Customer Delight and Higher Response Rates?

Tuesday, May 6th, 2008 Read more about Creating Trust Online, Entrepreneurship, Make Money, Viral Marketing

If you remember, I shared with you a few days ago Brian Tracy’s words: successful people are always learning and trying new things.
Brad Antin said something similar, this was the second insight he shared. Our customers are people who have self-selected to make their lives better, and people who want to make their lives [...]

How Centerpointe’s Customer Delight Marketing Makes Them Millions

Wednesday, April 30th, 2008 Read more about Creating Trust Online, Make Money, Shipping Products

My question to Brad Antin, because Centerpointe’s results are absolutely amazing, was –how do they get there? How do you get a lot of back end sales?
Brad Antin gave me 2 key insights. First, he told me: CUSTOMER DELIGHT.
Customer Delight
If people are raving about you, they’ll buy from you again.
The equation is that simple. And, [...]

Why Centerpointe Almost Always Gets A High Customer Lifetime Value And Amazing Customer Referrals

Friday, April 25th, 2008 Read more about Creating Trust Online, Make Money, Viral Marketing

Whilst in Los Angeles, I met Brad Antin, Director of Marketing for Centerpointe Research Institute.
He works with Bill Harris, and after listening to both these guys, this is the first of a series of posts in which I’m going to share some key points and interesting things these guys are doing with Centerpointe.
Our [...]