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Archive for the ‘Headlines’ Category

Landing Page Conversion Rate: The Power of Quotation Marks

Tuesday, September 12th, 2006 Read more about Articles, ClickMuse Tests, Copywriting, Headlines, Landing Page Optimization, Split Testing

Here are two of the most pow­er­ful Land­ing Page Opti­miza­tion tips to increase the con­ver­sion rate of your site.
1) The head­line is the sin­gle most impor­tant fac­tor of your land­ing page. It will have by far the biggest impact on the con­ver­sion rate of your site. The great thing about head­lines is that […]