Conquer the Web

We Test, Synthesize and Share the Latest Internet Marketing Tactics and Strategies to Help You Better Run Your Online Business

Archive for the ‘Conversion Rate’ Category

Increasing Online Conversion Rates

Thursday, June 14th, 2007 Read more about Conversion Rate

Great Tips for Increasing Online Conversion Rates
How Can You Increase the Online Conversion Rate of your Main Page?
Summary
In a phone consultation this week we shared with Bill some tips for increasing online conversion rates. In particular we showed him how to increase the online conversion rate of his main page.
Scenario
Bill owns a website selling language courses. Natural search is [...]

Tips for Increasing Online Conversion Rates

Wednesday, May 30th, 2007 Read more about Conversion Rate, Landing Page Optimization

Great Tips for Increasing Online Conversion Rates - Educate and Guide Your Customers
How Many Online Stores Kill their Conversion Rates by Adopting Outdated Catalog-style Websites?
Forget about displaying your entire inventory to your customer. Think of your store as a “guide” and not a “catalog”. Educate and guide your visitors to make the right choices and [...]

Create Killer Landing Pages

Wednesday, April 25th, 2007 Read more about Conversion Rate, Landing Page Optimization, Split Testing

Increase Conversion rates with an Optimized Landing Page
In a recent  telephone consultation with a skincare company Internet marketer Vishen Lakhiani reviewed and tested their landing page and indicated how to improve it to better convert. . .
Well, here’s their landing page:
Creating a killer landing page can have an absolutely remarkable effect on your conversion rate as long as it delivers certain key benefits [...]

How To Make Sales Online by Directly Answering Your Customer’s Biggest Questions

Wednesday, April 18th, 2007 Read more about Conversion Rate, Creating Trust Online, Popular, Site Design

Client Case Study:
UltraDent sells dental solutions. They needed to know how to make sales online in a very competitive market (10+ direct advertisers on Adwords). What tricks could they use to boost their checkout rate?
We suggested that UltraDent AVOID the traditional style of ecommerce storefront and instead experiment with the concept of segmenting and educating [...]

Brace Yourself for Massive Changes in the Online Video Industry

Wednesday, March 28th, 2007 Read more about Conversion Rate, Headlines, Online Community

In Light of Viacom Inc.’s suit against Google for unauthorized use of its videos on YouTube. Fox parent News Corp. and Media Giant NBC Universal announced this thursday that they will be launching a free online video site this summer, featuring television shows and full-length movies.
Ever wonder what was YouTube’s secret to success? Studies have shown that people are choosing the [...]