Conquer the Web

We Test, Synthesize and Share the Latest Internet Marketing Tactics and Strategies to Help You Better Run Your Online Business

Archive for the ‘Articles’ Category

Valleywag Amuses MindValley

Thursday, November 27th, 2008 Read more about Articles, Facebook, Social Media

A few weeks ago we started help­ing one of our part­ners set up a suc­cess­ful pres­ence on Face­book. His name is Burt Gold­man, The Amer­i­can Monk.
I’m guess­ing he’s prob­a­bly the ONLY 81 year old monk with more than 1,000 true friends on the social net­work, which brings me to my story.
Owen Thomas, a blog­ger at Val­ley­wag (the […]

3 Ways to Use the Letter ‘S’ to Sex up Headlines, Body Copy and Bullets

Thursday, May 22nd, 2008 Read more about Articles, Copywriting

Here are three more ways to spice up your body copy, and, being a writer, I couldn’t help but make them all start with the let­ter “S” –to help you remem­ber bet­ter.
After you’ve writ­ten your body copy, bul­let point and/or head­lines, there are three tips in this eval­u­a­tion process for your bul­lets or head­lines.
Start With â€˜S’
1. […]

3 Surprising Mathematical Principles That Every Persuasive Marketer Must Know

Thursday, May 15th, 2008 Read more about Articles, Creating Trust Online, Upselling Techniques

If you have ever won­dered why you couldn’t con­vince your wife to buy that Fer­rari, or why your cus­tomers don’t seem to ‘get’ what you are des­per­ately try­ing to sell them, it’s really not your fault. Our Chief Math­e­mati­cian revealed these mys­ter­ies through the power of maths/physics/scientific proof.
Below is his bril­liant pre­sen­ta­tion dur­ing our […]

The Beach Bum’s Guide to Landing Pages

Monday, May 5th, 2008 Read more about Articles

If you con­struct your land­ing pages right, you’ve got a lot of beach time ahead of you. Your land­ing page is the first step to cap­tur­ing all that traf­fic you’re pay­ing for. A well-made land­ing page could be the dif­fer­ence between a web­site that’s your hobby and a web­site that funds your vaca­tions.
If you’re spending […]

Live Blogging: Joe Girard — World’s #1 Retail Salesperson

Sunday, April 27th, 2008 Read more about Articles, Creating Trust Online

I am at the Con­ven­tion Cen­ter in KL and the room is packed with over 2,500 peo­ple.  There is a stand­ing ova­tion even before Joe Girard has come on stage.  The energy in the room is elec­tri­fy­ing… while I might have been tired just 5 min­utes ago I am now wide awake wait­ing with eager […]

Should be Entertaining: Live Blogging a Product Launch

Thursday, April 17th, 2008 Read more about Articles

As I write this, we are 8 hours and 45 min­utes from launch­ing a totally new prod­uct.
Before you go into a frenzy, it is not in the inter­net mar­ket­ing field. It’s actu­ally a new per­sonal devel­op­ment prod­uct we’ve been work­ing slav­ing over for sev­eral weeks and are now releas­ing to the world.
As you’ve prob­a­bly figured […]

& Marketing Ideas of $100 Million Dollar Companies">Powerful Sales & Marketing Ideas of $100 Million Dollar Companies

Thursday, March 27th, 2008 Read more about Articles

I just had a reader post the fol­low­ing com­ment below our post on “How to Get from 20 Mil­lion to 100 Mil­lion in Online Sales”
I don’t usu­ally pub­li­cize com­ments. But this is an excep­tion. As I was read­ing this com­ment and the strat­egy the writer shared, it kept remind­ing me of some lessons I learned […]

Gravitational Marketing: Why Same is Lame!

Friday, March 14th, 2008 Read more about Articles

At Orlando I got invited to din­ner with the very mem­o­rable duo of Travis Miller and Jimmy Vee. These guys are the authors of Grav­i­ta­tional Mar­ket­ing: The Sci­ence of Attract­ing Cus­tomers.
It’s a fas­ci­nat­ing con­cept and has to do with the idea of posi­tion­ing your­self as a maven and being “dif­fer­ent” from the norm.
I found Jimmy and […]

Mary Ellen Tribby and EarlyToRise.com’s Amazing Growth Spurt from 8 million to 27 million in one year

Monday, March 10th, 2008 Read more about Articles, Conversion Rate

At the recent Strate­gic Prof­its sem­i­nar I attended in Florida I got intro­duced to Mary Ellen Tribby of EarlyToRise.com.

Ear­ly­ToRise is owned by Agora Pub­lish­ing, which in Tribby’s words is an “Idea Com­pany” and they focus on direct mar­ket­ing.
I was totally blown away when they shared their met­rics with me. They have a list of […]

Blog Tweaking

Wednesday, March 5th, 2008 Read more about Articles, Blog Marketing, Site Design

You may have noticed a month or so back that we briefly exper­i­mented with append­ing some “related post” links at the end of each entry. With a total dis­re­gard to build­ing up the story, I’ll tell you the end­ing right now:
No change in page views.
The aver­age user page view had no change, which was sur­pris­ing, but the […]