Conquer the Web

We Test, Synthesize and Share the Latest Internet Marketing Tactics and Strategies to Help You Better Run Your Online Business

Author Archive

VIDEO: Maximizing Traffic Marks Results and Getting Back Links Fast

Monday, August 11th, 2008 Read more about SEO

There has been a flurry of signups (Thank you!) since releasing Traffic Marks into the wild, so we decided to record a short walk-through to help everyone maximize their results.
In a few extremely riveting minutes you'll learn:

Why scoring back links from "Traffic Mark" sites is vital to your dreams of 1st page relevance
How to successfully [...]

150% More Traffic and 133% More Sales From A Few Tweaks. You Can’t Be Serious… Can You?

Monday, May 26th, 2008 Read more about Website Optimization

We just posted a free case-study video showing exactly how we helped a client score 150% more traffic and 133% more conversions.
It's almost exactly 16 minutes and depicts exactly what this entrepreneur did to her crazy niche site... which is "EMF Protection Equipment." You'll see "before" and "after" pics as well as hear from the [...]

The More You Give, The More You Get: How To Get Interviews With Experts In Your Niche

Tuesday, May 13th, 2008 Read more about Reviews, Using Audio

We all know what karma is. What goes around comes around... it’s the law of the universe. Simply put, the more you give, the more you get... or as Robert Cialdini puts it in the science of “Influence”, it’s the rule of reciprocity.
Now, we’ve all heard of reciprocity with our customers. Give them bonuses, surprise [...]

The Beach Bum’s Guide to Landing Pages

Monday, May 5th, 2008 Read more about Articles

If you construct your landing pages right, you've got a lot of beach time ahead of you. Your landing page is the first step to capturing all that traffic you're paying for. A well-made landing page could be the difference between a website that's your hobby and a website that funds your vacations.
If you're spending [...]

The Future of AdWords for the Small Business

Friday, May 2nd, 2008 Read more about Google AdWords

Our regular readers may have noticed a slight downturn in AdWords-centric blog posts over the past few weeks (months?).
Let me explain why.
While we enjoy sharing our regular experimental results and weekly nuggets of wisdom, we took a hiatus from these to focus on something dramatically more useful to you.
We hunkered down and finally put [...]

Simple vs Complex

Tuesday, April 22nd, 2008 Read more about Entrepreneurship

When the laughter died down in the back room of the focus-group facility, I was told that this proposal was DOA, for two reasons. First, the product manager would never meet her employer’s aggressive financial objectives selling shrink-wrapped software priced at $15 a copy. Second, everyone on the client team assured me that it would [...]

Should be Entertaining: Live Blogging a Product Launch

Thursday, April 17th, 2008 Read more about Articles

As I write this, we are 8 hours and 45 minutes from launching a totally new product.
Before you go into a frenzy, it is not in the internet marketing field. It's actually a new personal development product we've been working slaving over for several weeks and are now releasing to the world.
As you've probably [...]

Blog Marketing: Do You Have The Time?

Friday, April 4th, 2008 Read more about Blog Marketing

I was doing research today on blog marketing and wanted to share a few of the quality links I came upon. The obvious winner here is Dosh Dosh; the amount of quality content on that site is amazing. My only gripe is that the date of publication is never obvious.
With that, if you are [...]

What’s a friend worth to you?

Thursday, April 3rd, 2008 Read more about Creating Trust Online

John Reese is inviting you to become his friend. Jack Humphrey thinks it's a great idea.
It's a nice marketing stunt, and I'm sure John has a well thought-out plan for the likely 5000 people who add him, but that's all it is: a stunt. The long term value is not pending for most of us [...]

Location Data in AdWords?

Wednesday, April 2nd, 2008 Read more about Google AdWords

I just noticed this (The "Los Angeles" line). Anybody seen it before?

I'd be curious to know what the story is behind it and what sort of conversion implications it has.