Conquer the Web

We Test, Synthesize and Share the Latest Internet Marketing Tactics and Strategies to Help You Better Run Your Online Business

Author Archive

Basic Benchmarks for World Class Businesses

Tuesday, May 20th, 2008 Read more about Entrepreneurship, Site Design, Split Testing

There are several key learnings we've been emphasizing lately, and 2 mind shifts we're really pushing towards.
i. Think like a marketer in everything business-related
ii. Measure everything –you need to know the metrics of your business
Today, I'm going into deeper discussion on the second point, measurements.
We are starting measure a lot more, and it is really [...]

6 Steps Up the Ladder of Sales Success.

Saturday, May 17th, 2008 Read more about Make Money, Upselling Techniques

A lot of successful people have said that we always have to think about the customer and to think about the sales. You'll hear me talk a lot about sales because it's a skill we all have to master. In business, the only way to remain in business is to sell successfully. No one will [...]

Ask me any AdWords question and I will answer it

Saturday, May 10th, 2008 Read more about Google AdWords

Here is the proposal:
If you use Google AdWords to advertise, I want you to immediately leave a comment below and ask me all of your AdWords questions and challenges. 
Just do it!
What nags you at night about Google AdWords?  What challenges are you running into?
Please tell me!
In return for telling me what challenges you face, [...]

Start Building Your Business on the Right Attitude

Saturday, May 10th, 2008 Read more about Creating Trust Online, Entrepreneurship, Make Money, Online Community

In my last few posts, I've shared various things I've learned, and the several insights that Brad Antin of Centerpointe shared with me.
You might be wondering how Brad Antin and I ended up talking business.
Did I walk up to him and say, "Hi, I'm Mike, I actually plan to be your biggest competitor, [...]

Is Offline Follow-Up The Key to World Class Customer Delight and Higher Response Rates?

Tuesday, May 6th, 2008 Read more about Creating Trust Online, Entrepreneurship, Make Money, Viral Marketing

If you remember, I shared with you a few days ago Brian Tracy's words: successful people are always learning and trying new things.
Brad Antin said something similar, this was the second insight he shared. Our customers are people who have self-selected to make their lives better, and people who want to make their lives [...]

How Centerpointe’s Customer Delight Marketing Makes Them Millions

Wednesday, April 30th, 2008 Read more about Creating Trust Online, Make Money, Shipping Products

My question to Brad Antin, because Centerpointe's results are absolutely amazing, was –how do they get there? How do you get a lot of back end sales?
Brad Antin gave me 2 key insights. First, he told me: CUSTOMER DELIGHT.
Customer Delight
If people are raving about you, they'll buy from you again.
The equation is that simple. And, [...]

Live Blogging: Joe Girard – World’s #1 Retail Salesperson

Sunday, April 27th, 2008 Read more about Articles, Creating Trust Online

I am at the Convention Center in KL and the room is packed with over 2,500 people.  There is a standing ovation even before Joe Girard has come on stage.  The energy in the room is electrifying... while I might have been tired just 5 minutes ago I am now wide awake waiting with eager [...]

Live Blogging: Blair Singer "Identifying Where You Are On the Five Power Levels of Success and How to get to the Top Fast!"

Saturday, April 26th, 2008 Read more about Entrepreneurship

Live blogging from National Achievers Congress in Kuala Lumpur.
Who is Blair Singer? 
Blair is the author of two best selling books: SalesDogs - You don't have to be an attack dog to be successful in sales, and the ABC's of How to Build a Business Team that Wins.  He founded and now runs an international [...]

Why Centerpointe Almost Always Gets A High Customer Lifetime Value And Amazing Customer Referrals

Friday, April 25th, 2008 Read more about Creating Trust Online, Make Money, Viral Marketing

Whilst in Los Angeles, I met Brad Antin, Director of Marketing for Centerpointe Research Institute.
He works with Bill Harris, and after listening to both these guys, this is the first of a series of posts in which I'm going to share some key points and interesting things these guys are doing with Centerpointe.
Our [...]

MindValley Wins Award For Most Democratic Workplace

Thursday, April 24th, 2008 Read more about Entrepreneurship

MindValley was just recognized by WorldBlu as one of the Most Democratic Workplaces of 2008!

First of all, this award would not have been possible without any of you at MindValley and I wanted to thank all of you for having taken MindValley this far. Special thanks go out to Jiangti, KhaiLee, Janne, Wu Han, [...]