MindValley Labs Internet Marketing Blog

Google AdWords just released a powerful new feature called:
Keywords + Placements
What is it and why is this significant?
Because for the first time you can BOTH
* choose to have your ad appear only on www.example.com AND * only show your ads when the content is a match for your keyword
1. Pick Placements (e.g.: [...]

Most Frequently Asked AdWords Questions
A while back, I promised to answer any AdWords question that our users would send me. I am still going to go and do that, but it is going to take a little while since I got hundreds of questions via the blog and our newsletter.
In any case, one of [...]

I'd like to introduce you to Amir Ahmad, the latest addition to our MindValley Labs blog.
Having been invited for conferences co-organized by Harvard University and attended international ones, Amir is a blogaholic and a passionate observer of the blogosphere. He has also built and grown a number of successful blogs.
Amir will be blogging about blogging [...]

How do you leverage public relations more? Joel Roberts says you should always begin by asking yourself, “What is the problem that I am trying to solve?”
Don’t talk about the solution until you have talked about the problem. Here’s one more secret on how to get attention from the media.

There’s a huge struggle in [...]

Michael Masterson has built several dozen companies, all of which are very successful. His first company didn’t do that well, and from there he also learnt what not to do, which is also incredibly important. I could quote his entire book, Ready, Fire, Aim: Zero to $100 Million in No Time Flat which has hit [...]

Joel Roberts used to be with KABC radio in Los Angeles. He went from radio to marketing, and he now trains people on how to become direct marketers.
His list of clients speaks for itself; it includes Harv Eker (Secrets of the Millionaire Mind) and Stephen Covey (The Seven Habits of Highly Effective People), and [...]

Study These Magic Marketing Words
I have to admit that I am very skeptical anytime someone tells me that they have built a squeeze page where they are seeing a 90% sign-up rate.
However, Mike Morgan is a world class copywriter, and he just told me at JV Alert Live that one of his squeeze pages actually [...]

I am currently up in Philadelphia at JV Alert, and I am having a terrific time. Ken McArthur has really put together a tremendous event and I will be sharing some of my key learning's and insights from this seminar.
One of my favorite sessions of the day was an open Q&A panel with 10 [...]

Chet Holmes gave a ‘summary presentation’ of his book, and I’ll jump through a few of his points. To me, however, the most telling piece of advice he gave was this:
To sell anything to anyone, don’t sell your product

Now, that is counter-intuitive because if most people were to sell a pen, the first word out [...]

This is a key insight shared by Chet Holmes. He was a very successful business executive, and one of his biggest accomplishments was working and running one of the companies at Berkshire Hathaway.
Charlie Munger is the vice-chairman of Berkshire Hathaway and Warren Buffet’s the CEO. These guys are like demigods in the business world.
Chet Holmes [...]