MindValley Labs Internet Marketing Blog

When the laughter died down in the back room of the focus-group facility, I was told that this proposal was DOA, for two reasons. First, the product manager would never meet her employer’s aggressive financial objectives selling shrink-wrapped software priced at $15 a copy. Second, everyone on the client team assured me that it would [...]

As I write this, we are 8 hours and 45 minutes from launching a totally new product.
Before you go into a frenzy, it is not in the internet marketing field. It’s actually a new personal development product we’ve been working slaving over for several weeks and are now releasing to the world.
As you’ve probably [...]

I was doing research today on blog marketing and wanted to share a few of the quality links I came upon. The obvious winner here is Dosh Dosh; the amount of quality content on that site is amazing. My only gripe is that the date of publication is never obvious.
With that, if you are [...]

John Reese is inviting you to become his friend. Jack Humphrey thinks it’s a great idea.
It’s a nice marketing stunt, and I’m sure John has a well thought-out plan for the likely 5000 people who add him, but that’s all it is: a stunt. The long term value is not pending for most of us [...]

I just noticed this (The “Los Angeles” line). Anybody seen it before?

I’d be curious to know what the story is behind it and what sort of conversion implications it has.