Conquer the Web

We Test, Synthesize and Share the Latest Internet Marketing Tactics and Strategies to Help You Better Run Your Online Business

Author Archive

The 5 Profit-Exploding Secrets of “Passion-Based Integrated Social Media Marketing”

Thursday, January 1st, 2009 Read more about Social Media

WARNING: This post is not for the “good enough” minded. Why stop at good enough when you can push for great, lever­aged, or bet­ter yet, inte­grated?
I started toy­ing around with social media early back in 2005. I didn’t real­ize it at the time, but I was just hav­ing fun throw­ing aim­less punches blindly in the […]

Valleywag Amuses MindValley

Thursday, November 27th, 2008 Read more about Articles, Facebook, Social Media

A few weeks ago we started help­ing one of our part­ners set up a suc­cess­ful pres­ence on Face­book. His name is Burt Gold­man, The Amer­i­can Monk.
I’m guess­ing he’s prob­a­bly the ONLY 81 year old monk with more than 1,000 true friends on the social net­work, which brings me to my story.
Owen Thomas, a blog­ger at Val­ley­wag (the […]

McAfee Magic: How One Tiny Tweak Boosted Sales by 15%

Thursday, November 20th, 2008 Read more about Conversion Rate, Creating Trust Online, Landing Page Optimization, Make Money, Reviews, Split Testing, Website Optimization

Who knew that such a tiny, lit­tle addi­tion — a small image to be pre­cise — can have such a sig­nif­i­cant impact on sales?
Well, we cer­tainly didn’t expect it, and that just goes to show the impor­tance of split test­ing even the small­est tweaks.
Here is what we did.
One of our biggest web­sites is www.SilvaLifeSystem.com and below is […]

The Key to a Winning Sales Angle

Wednesday, November 5th, 2008 Read more about Branding and Positioning

In this video, Ken­neth unveils his sim­ple for­mula for a win­ning mar­ket­ing angle. It’s pow­er­ful, yet noth­ing complicated.

The key to a win­ning sales angle is dom­i­nant emo­tion. Watch the video below to learn how to

find your prospect’s dom­i­nant emo­tion and
incor­po­rate it into your marketing.

Testimonials Sell. Email Them.

Tuesday, September 9th, 2008 Read more about Email Marketing

In keep­ing with our tra­di­tion of con­tin­u­ous tests and tweaks to boost the per­for­mance of our web­sites, we’ve dis­cov­ered a very sim­ple type of email that works well for email mar­ket­ing.
You just need one main pow­er­ful ingre­di­ent to make it work well — tes­ti­mo­ni­als.
That’s right.
Tes­ti­mo­ni­als sell. The more you have, the bet­ter. Plus, they […]

SEO Giant, Rand Fishkin, CEO of SEOmoz">An Interview With SEO Giant, Rand Fishkin, CEO of SEOmoz

Thursday, August 21st, 2008 Read more about SEO

Brace your­selves for an excel­lent inter­view brought to you exclu­sively by Mind­Val­ley Labs with the one and only Rand Fishkin, CEO of the highly suc­cess­ful SEO­moz, by far one of the undis­puted lead­ers in the SEO indus­try.
In this inter­view Rand gen­er­ously pro­vides great tips and ideas that we have found ben­e­fi­cial. More­over, they clar­ify a […]

How to Get Published on Authority Sites — The 7 Steps You Should Read

Wednesday, July 30th, 2008 Read more about SEO, Traffic Tactics

A few days ago I talked about our new SEO web-app, Traf­fic Marks, which hones in and pin­points rel­e­vant author­ity sites so you know exactly where to focus your link build­ing efforts. It is the quick­est, eas­i­est way to find the best author­ity sites to get links from.
Thing is, once you’ve mer­ci­lessly found the rel­e­vant authority […]

NOW!">Authority Website After Authority Website — Find Them Mercilessly with Traffic Marks, Go After Them and Dominate Google NOW!

Friday, July 25th, 2008 Read more about Recommended Tools, SEO

Ask any real SEO junkie about time-tested effec­tive meth­ods for get­ting to Google’s 1st page quickly and chances are pretty good that they’ll men­tion get­ting incom­ing links from author­ity sites in your field (which is deter­mined by the key­word you want to rank well for).
Pre­vi­ously, doing this was quite a pain, and over here at MindValleyLabs […]

EVIL Shortcut-ish Temptations and Forgetting the “Social” In Social Media">Succumbing to EVIL Shortcut-ish Temptations and Forgetting the “Social” In Social Media

Thursday, July 24th, 2008 Read more about Blog Marketing

Hel­looo, it’s called Social Media

Social media is turn­ing mar­ket­ing and pub­lic rela­tions upside down. The rules of the game are chang­ing and shift­ing, and amidst all of this won­der­ful, innovation-driven chaos, many get into social media with­out keep­ing a focus on the “social” in social media.
How many times have you got­ten onboard a social media […]

Be Interesting by Being Offensive?

Sunday, July 20th, 2008 Read more about Blog Marketing, Branding and Positioning

Last week, I blogged a post about a con­cept I call “Social Polar­ity” and how you can infuse it into your blog’s mar­ket­ing.
Cre­ate an enemy and don’t be neu­tral. Remem­ber, what we want is polar­ity, not neu­tral­ity. Neu­tral is bor­ing, and bor­ing is unat­trac­tive. It’s as sim­ple as that. In fact, I remem­ber Frank Kern […]